Deines Pharmacy is a Nebraska corporation fully owned by the Deines Family.  The Pharmacy was founded in March, 1991 by Mitchell E. Deines, Pharm.D.,RP and Colleen C. Deines, RN, BSN and was originally located in the Beatrice Super Market at 13th & Court Streets in Beatrice.  In April of 1996 the Pharmacy relocated to 910 Court Street.  In 2009 the current building was constructed and Midwest Medical Supply merged with Deines Pharmacy establishing a full-service pharmaceutical and home medical equipment operation all in one facility.




Deines Pharmacy, Inc. is a private, for profit Nebraska Corporation with a combined 300 years of healthcare industry experience.
We strive to provide our highest quality of home healthcare equipment, supplies and services, in a cost-effective manner, to all our clients/patients in our coverage areas.

We strive to improve the health of our clients/patients in a manner that distinguishes us in our industry. Client/patient rights, responsibilities, dignity and confidentiality are our highest priority in the delivery and follow-up process. We will constantly provide our staff members with updates in the latest home healthcare technology through attendance at seminars, participation in factory training programs, in-house education and other appropriate methods.

It is our goal, our mission, to achieve complete and enduring client/patient satisfaction.  To accomplish this primarily important objective, we must:

  • Exceed the highest ethical standards, both professionally and personally;
  • Consistently endow patients with respect, empathy, and gratitude;
  • Provide excellence in professional performance.